Preventing Spam on the Horse Finder Network

There has been an increasing amount of SPAM and FRAUD in the online equestrian community that spawns from online horse classified sites like the Horse Finder. This increase requires us to combat spam and protect our users privacy by adding new levels of security. We have done just that. We recently added a CAPTCHA image to help reduce the amount of computerized attacks. I would like to tell you about the new layer that we have recently deployed.

We now restrict anonymous users from submitting multiple buyer inquiries. This was a decission that we spent a bunch of time thinking about. We didn't want to completly restrict anonymous users from contacting our members. There are studies that have identified that requiring users to create an account to contact a buyer would tend to reduce the amoun of potential traffic as many users won't want to create a new account.

We still allow anonymous users to contact our members. We simply restrict them to a certain number of submissions. We have an automated tool that tracks the IP address of each submission and limits the number of posting from a single user. This tracking system also allows us to report fraud to the authorities once we determine a SCAM has been initiated against our users. If you feel you received a fraudulent email that spawed from our site, please let us know so we can take appropriate action.

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